Planoly schedules Instagram and Pinterest posts while showing what the grid will actually look like before anything publishes, which matters for creators whose feed doubles as a portfolio. It also lets a shop tag products straight into feed posts, so a caption can double as a storefront link.
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What Planoly does
Planoly calls itself a social media planner that goes beyond scheduling. Its calendar covers Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, and Pinterest, with auto-posting and reminders for platforms that still require a manual tap to publish. The feature it built its name on is grid visualization: laying out upcoming posts against the existing feed so a creator can see gaps or clashing colors before anything goes live. It adds an AI assistant for caption ideas and trend alerts, a media library for organizing assets, automated replies to comments and DMs, and a link-in-bio storefront called Shop the Grid that ties product links directly to individual feed posts rather than one static bio link.
What it saves you
Planning an Instagram grid by eye, without a preview tool, usually means posting something, stepping back to look at the live feed, and then realizing a new photo clashes with the one right next to it, sometimes only after followers have already seen it. That trial-and-error costs either a deleted post or an awkward-looking feed sitting there for a few hours. Planoly removes that guesswork by showing the whole layout in advance, so the adjustment happens before publishing instead of after the fact. For a shop, there’s a second task this replaces: manually updating a single bio link every time a new product post goes up, then explaining which link matches which photo. Shop the Grid attaches the product link to the post itself, so that link-swapping chore disappears along with the customer confusion it usually causes. The weekly trend alerts save a smaller but real chunk of time too, the stretch otherwise spent scrolling for inspiration before actually planning a week of posts.
How it simplifies your setup
A creator running an Instagram-based shop typically needs a scheduler, a separate link-in-bio tool, a mood board or grid planner, and some way to track which trends are worth jumping on. Planoly folds the scheduler, the grid preview, the link-in-bio storefront, and trend alerts into one workspace, so building next week’s content and setting up the shop links happen in the same session rather than across four different apps. The media library removes another small habit: no more digging through a phone’s camera roll to find an asset that was already used somewhere else, since everything lives in one searchable place tied to the calendar it’s scheduled from. Posting reminders close a final gap for platforms it can’t auto-publish to directly, replacing the mental note to remember and manually tap post at the right time.
Who Planoly is for
Planoly is built for Instagram- and Pinterest-first creators and small shop owners who care how their feed looks as a whole, not just whether individual posts go out on time. Anyone selling products through their grid gets specific value from Shop the Grid, since it removes the usual bio-link shuffle, and creators who post daily benefit most from the grid preview simply because there’s more feed to keep visually coherent. It’s a weaker fit for a brand whose main channels are LinkedIn or X, where visual grid layout barely matters, or for a large marketing team needing deep cross-platform analytics, since its own reporting tools are still limited next to its scheduling and visual-planning strengths.
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Common questions
Can Planoly preview an Instagram grid before posting?
Yes. Planoly’s calendar shows scheduled posts laid out next to already-published ones, so a creator can see how a new photo will sit against the existing feed and rearrange the order before anything actually goes live, rather than fixing a visual clash after followers have already noticed it and it’s too late to undo.
Does Planoly support Pinterest as well as Instagram?
Yes. Pinterest scheduling sits alongside Instagram, TikTok, LinkedIn, Facebook, YouTube, and Threads in the same calendar, though Planoly’s grid-preview feature, the tool it originally built its name on, remains built primarily around Instagram’s visual feed layout rather than the very different board structure Pinterest itself actually uses for its own content.
What is Shop the Grid on Planoly?
Shop the Grid is Planoly’s link-in-bio storefront, which attaches product links to specific feed posts rather than a single generic bio link. A follower taps a post and lands directly on the matching product page, instead of scrolling a bio link page trying to guess which item goes with which photo.